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How to Calculate and Analyze Your Average Basket Size in Reservit (Average Order Value)

Article Summary: This tutorial explains how to calculate your average basket size within Reservit to better understand your guests' spending habits. You will learn how to access your statistics dashboard, define specific date ranges, and filter your data by booking creation date or actual stay date. Ultimately, mastering these metrics allows you to evaluate the performance of your different distribution channels and optimize your overall pricing strategy.

The 4 key steps to analyze your average basket size:

  • Access the Analytics Dashboard: Navigate to the "Statistics" menu and click on "Dashboard" to open your reporting interface.

  • Set Your Date Range: Select the specific start and end dates you want to analyze for your report.

  • Choose the Processing Method: Toggle your view to process the statistics either by the booking creation date or the actual date of stay.

  • View and Filter Results: Review your generated average basket size (filters do not apply to this tile).

Why follow this guide? Regularly monitoring your average basket size empowers you to optimize your revenue management by easily identifying high-performing channels and guest purchasing trends. Following this automated process saves you significant time compared to manual calculations while giving you reliable data for your business decisions.

1. Click on "Statistics"

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2. Click on "Dashboard"

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3. Then, you can select the concerned dates here :

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4. Select dates

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5. You can select with these two buttons, how you want to process your stats, by date of creation or date of stay of your bookings

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6. The average basket will be presented

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7. Note: the average basket cannot be filtered by distributor, unit or offer: if you select one of these filters, this tile is not displayed.

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Tip: The average basket is the total revenue of the bookings divided by the number of bookings. By date of stay, each booking is counted in full, even if some of its nights fall outside the period: the average basket multiplied by the number of bookings may therefore differ from total reservation turnover. This indicator is not available by invoice date.

Warning: Dashboard figures are recalculated every night: bookings made today will appear tomorrow.

Learn more: Reservit statistics glossary - Why are my figures different from one screen to another?